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Market Convergence in a Globalized World
In this age of truly global sales markets, general consumers are able to get their hands on practically any product via the internet, even items that manufacturers do not intend for them to purchase. There are global and national regulations that differ when products are categorized as industrial, medical or consumer, but when general consumers can easily purchase any product online, it may become the manufacturer’s responsibility to protect and warn the consumer. This market convergence is happening and will continue due to the availability of products online, through distribution channels, and the push to sell more product.

Presenter(s): Allison Hurrle, Product Responsibility Liaison, 3M, Diane Clifton, Product Responsibility Liaison, 3M
Presentation Date: 11/4/2017
Contact Hours: 1.0

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